In the Media
How Does Everybody Know Your Name, Anyway?
What community leaders can learn from Sam Malone and the Cheers regulars
Published in
15 min readJan 15, 2024
In his very first episode, Cheers bartender and protagonist Sam Malone makes quick work of introducing a core theme of the show. “You like the people here,” he says. “You think the people like you.” In just two sentences, he…
